The show-stopping LEGO diorama recreation of the San Diego Convention Center is crafted from more than 200,000 bricks and packed with Comic-Con Easter eggs hidden throughout. It’s all designed as a con-within-a-con. Photo taken on July 25, 2025.

LEGO's Comic-Con diorama turns the San Diego Convention Center into a mini masterpiece

Everything is awesome at LEGO's massive booth, which featured a con-within-a-con: a tiny version of the San Diego Convention Center, built with jaw-dropping detail.

A show-stopping LEGO diorama of the San Diego Convention Center is crafted from more than 200,000 bricks and packed with Comic-Con Easter eggs. The massive display functions as a con-within-a-con. Photo taken July 25, 2025. (Matthew Bowler / KPBS)

The San Diego Comic-Con International Convention diorama spans multiple tables. Attendees gather around the construction and take photos of the LEGO masterpiece on July 23, 2025.

The LEGO San Diego Comic-Con diorama spans multiple tables. Attendees gathered around the detailed construction to snap photos on July 23, 2025. (Beth Accomando / KPBS)

Lego crowds surround the convention center — much like the real life one — on July 25, 2025.

LEGO crowds surround the miniature convention center — much like the real one — on July 25, 2025. (Matthew Bowler / KPBS)

LEGO people pass through the LEGO Comic-Con convention doors on July 25, 2025.

LEGO minifigures pass through the entrance doors of the LEGO Comic-Con on July 25, 2025. (Matthew Bowler / KPBS)

LEGO people meet and greet at the LEGO Comic-Con on July 25, 2025.

LEGO minifigures meet and mingle inside the LEGO Comic-Con on July 25, 2025. (Matthew Bowler / KPBS)

LEGO set up a strong presence on the convention floor, offering an immersive booth, activities, debuts and more. Photo taken July 25, 2025.

LEGO had a strong presence on the convention floor, offering an immersive booth, activities, reveals and more. Photo taken July 25, 2025. (Matthew Bowler / KPBS)