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Mirrors at Comic-Con

"Mirrors" was not screened for critics and as of yet I haven't managed to get out to see it. But as a fan of horror I did want to let people know that the film was out. Not screening a horror film for the press does not necessarily mean that the studio thinks the film is bad (although that is often the case with other kinds of films that go unscreened). The reason is that horror films have such a built in audience that studios sometimes just don't see a benefit to pre-screening their product. (Plus directors like Eli Roth claims he doesn't like press screenings because too much info leaks out and ruins the scares.) As someone who liked Alexandre Aja's French film

I was looking forward to "Mirrors" and am hopeful that it will contains some solid scares. The director and cast members Kiefer Sutherland and Amy Smart did hold a press conference at the Hard Rock Hotel during Comic-Con (studios now try to piggyback onto Comic-Con, tapping into the vast number of press people there, even if they don't present a panel at the convention itself). Aja showed a few gore-soaked scenes in a room that had been beautifully draped in thick curtains and adorned with a multitude of mirrors (the backdrop reminded me of the show). But he didn't show enough to really give a sense of whether a level of tension and scares could be maintained. The clips only proved that he is unafraid of delivering gore to his horror fans.

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