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KPBS Midday Edition

San Diego, Tijuana named 'World Design Capital' in 2024

The murals of Chicano Park in Barrio Logan are pictured in this photo from March 11, 2018.
KPBS Staff
The murals of Chicano Park in Barrio Logan are pictured in this photo from March 11, 2018.

San Diego and Tijuana will be sharing the designation of "World Design Capital" in 2024, the organization that awards the title announced Tuesday.

The World Design Organization picked the San Diego-Tijuana region for its "commitment to human-centered design and legacy of cross-border collaboration to transform the region’s natural and built environments," it said in a press release.

It's the first time the biennial designation has gone to two cities in two countries.

The region's application was spearheaded by the San Diego-based nonprofit Design Forward Alliance. The group's co-founder and president, Michèle Morris, joined KPBS Midday Edition to talk about what the designation means for the region.

Morris said once the designation begins in 2024, both cities will be hosting multiple events to highlight the region's approach to design.

"There will be a policy conference, a network cities meeting, which brings together the cohort of other world design capitals, and also street festivals and celebrations of design in the region," Morris said. "It's going to be a very packed year, on top of all the amazing initiatives that already exist here that we will be showcasing during that year."