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How to help your kids build literacy skills this summer

 July 15, 2025 at 1:54 PM PDT

S1: Welcome in San Diego , it's Jade Hindman. On today's show , we've heard all about the learning loss that can happen to students over the summer break. While local programs are working to keep literacy rates up. And they've got some advice for parents. This is KPBS Midday Edition. Connecting our communities through conversation. School's out for summer break , and for some , that means falling behind academically. Research shows that during summer , the average student loses between 17 and 34% of what they learned the previous school year. That trend is even more pronounced for economically disadvantaged students. But there are local programs working to combat summer learning loss , especially when it comes to reading. Joining me now to discuss this are two guest working to promote early literacy. Jose Cruz is the CEO for the San Diego Council on Literacy. Jose , welcome. Thank you. Thank you. And also , Doctor Marsha Spitzer , a pediatrician and medical director for Reach Out and Read San Diego , which is a nonprofit partnering with doctors to promote reading. Welcome to you. Thank you. So I want to start by sort of putting into picture the problem here. What do early literacy rates look like in our region , Jose.

S2: Well , it's it's not so much early literacy rates. It's probably the early grades. You know where we're look we're seeing first and second third graders , uh , not , um , emerging as the readers we would like tend to be. And by third or fourth grade , we're seeing the data coming out. You know , we can tell you today that , you know , half of our our fourth graders attending school in San Diego County are not meeting the standard for reading. And so all of that is , uh , so much of that is founded upon the things that that take place in those those early child development years , the words that the work that's being done with , with a number of organizations in our community and with with Reach Out and Read , for example , uh , they'll have a whole lot more to say about this , but just all the things that that can be happening should be happening , ideally , that , you know , we want happening so that when that child , uh , comes to school , they've already been exposed to print. They , they know language , uh , they've been read to their , you know , their understanding , the concept of sound letter associations. And they just have this , this love for books already , you know , it's so important. Attitude is powerful and stories are fun and such. And to have that in those early , early years is , um , it's quite often all that some families need , all that some children need to , to get off to a good start. Absolutely.

S1: Absolutely. Doctor Spitzer , you come at this from a medical perspective. So what are the benefits of reading starting at a young age ? Part of our program we've.

S3: Reached out and read really , really grew from was this recognition that pediatricians and other clinicians who see children have many , many touch points in the first few years of life with children long before children are entering headstart or preschool. And so with which on read , we kind of combine the power of those routine visits with the pediatrician , with the power of early book sharing and reading for families. And so at every well-child visit up through age five , a child is given a new developmentally appropriate , language appropriate book. But we don't just give the book. We also talk about the importance of sharing books and sharing a love of reading with your child.

S1:

S3: So we know that children who are read to and who enjoy books they may feel more connected with healthcare as well. They certainly are going to be more ready to start learning when they get to school. And we certainly know that educational outcomes affect a person's health care , their ability to succeed in the future. And so by building those early kind of blocks of literacy and building relationships with families and with pediatricians , we know that we're helping to set the groundwork for future success.

S1:

S2: And we quite often don't think about it that way. But telling stories , pictures , colors , shapes , numbers , all of those things , real fundamentals , um , that , uh , that we all live with and that , uh , that we all grow with and even apply to , you know , our careers many years later. Uh , so there's all of that. There's there's the quality family time. Um , you know , those listeners out there who are parents who have read to their kids , uh , understand what I'm talking about ? Um , that it's it's one of those times that you really do come together. It's kind of that time out. It's focused on books. It's focus on the relationship between the reader , the parent and the child. And it's it's just it's just a grand and memorable time. It's it's a good thing to be doing for so many , so many reasons.

S1: Well , Marcia , what are some challenges when it comes to addressing gaps in literacy among kids ? Right.

S3: So the biggest one is availability of books , right ? If you don't have books in your home for a child , it's really hard to build a culture around early reading. So , you know , we know from the reach and read model that families who participate in a program like Reach Out , read not just the ten books that they get from us through the program , but they're more likely to go to the library to get other books you know , to share as a family. There are 2.5% or 2.5 times more likely to read with their children at home. And to also say that reading as a family is an activity that they really enjoy. Um , we also know that having more books at home helps not just the children 0 to 5 , but as those children get older. Kind of like Jose said , it also helps continue that sort of love of learning and love of reading. And we know with early childhood , those relationships that Jose talked about are so important what children need. We talk about the self safe , stable , nurturing relationships. And so just like he said , for anyone who's listening , who's been a parent , who's been a grandparent , who's been an aunt or and uncle , that moment when you have a child on your lap and you're sharing a book together , it brings a smile to that child's face. It also brings a smile to that parent or caregivers face. And so you're building literacy skills , but you're also building those wonderful relationships that allow children to succeed in so many parts of life.

S1: Well , Josie , um , you know , as Marcia just mentioned , having those books in home is is a big help and advantage. But for so many families , it's a privilege. And , um , not everyone has it. Can you talk a bit about how the learning gaps are really pronounced in , in some folks who may be economically disadvantaged ? Um , and where we see those communities in San Diego.

S2: Oh , yeah. Um , and it's we learning gaps is one way of expressing it , but it's really a , a resource gap and also an information gap that , um , you know , you can have the books in a home and , and underestimate the value of spending time reading a book to a child. So you have you have that issue. So it's it's a true it's it's having books and then knowing knowing what to do. Um , and and books are expensive , you know , so we do what we can from our end. And I know that's what they do at retail and read is , is get those books to the families that need them the most. Uh , when you look at the San Diego community and it is very much tied to , uh , income , low income communities versus middle income versus high income. And you look at the data , uh , across the board , um , San Ysidro , uh , southeastern communities , Encanto , City Heights , um , uh , Barrio Logan , etc. , where you , where , you know , you have , um , low income families , uh , a high percentage of them , you're going to see lower rates of , of literacy achievement. You're going to see , uh , lower rates of parents and other adult individuals , uh , graduating from high school or going to college. Um , it's just it is , um , a cycle , a cycle of poverty as well as , uh , Sometimes , um , you know , not growing up in an environment where you have all the support and the resources that you need to grow as a reader. So as an adult , you don't you're not quite in the position that you would want to be , that we would want you to be , uh , to , to read to a child. So things continue on until there's some , some intervention , some resources. And of course , uh , doing the kind of education , uh , with parents that that the reach out and read program does.

S1: Well , I want to bring technology in this digital age that we live in , uh , into the conversation.

S3: Right. And so there has been some work around. What do digital books like , how about educational programming. And what we know is that nothing beats the paper book or the board book , right ? There's just nothing has that same level of impact as a child and a caregiver and a physical book where you can turn pages. You can hold it up. If you're a small child , you're learning how to turn pages , you're learning how to point to things. And those those physical books are still so very important. And we know that even when a lot of our families , even if their own literacy skills are not where they think someone should be to be reading aloud to your child , we talk about how it doesn't have to even be a book. Sometimes you could start with a book , and then a family member could just tell a story , or a family member could sit with a three year old and point to everything on the page that's pink or , you know , find the doggy. So there are many ways to interact with the books beyond just sort of the reading from cover to cover. And we know that time and time again , the physical book wins out over anything that we can find in technology.

S1: Well , Jose , even though you know nothing beats a physical book. Technology is a tool.

S2: You know , we need to work with AI. We are in a whole other age. And it's been hard for me and I think for a lot of us to , um , to fully make that transition , um , that we do live in a flat screen society , a video of centric society. And that's part of life today. So we have to we have to accept that and live with that , that , um , you know , we have provided , um , our families and our children with , uh , with computers and , and space , uh , to teach themselves. Um , this is a , a society of , of young people who are learning things on their own. Um , because of what we've done with technology and computers and , and YouTube etc.. I mean , you can learn how to work on your car. You could do all so much and and it doesn't require reading the way that it used to. Um , so , so it's I think part of it is just coexisting with it and taking taking the best of it and using and using it , for example , to , uh , make up for some of those losses , uh , by , uh , accessing programming that helps people , uh , develop , uh , develop their reading skills. So you have all of these things that are , are taking place at the same time.

S1: Uh , another aspect I often hear a lot about is just simply making reading more enjoyable and accessible for young kids.

S3: People still love to pat the bunny. They still like to read Goodnight Moon. Kids still love to watch The Very Hungry Caterpillar. And they like to hear about Clifford the Big Red dog. Um , we know for the youngest children those board books that maybe only have a page or or word or two on a page that have those chunky pages that little hands can practice churning and that , frankly , can be put in your mouth and they don't fall apart. Those are important for the youngest children. Youngest children also love to see pictures of other children , so that's why often you'll find pictures. It almost looks like mirrors , right ? Little kids smiling , little kids sleeping , little kids eating. And those are also pictures that are so important to our youngest readers , our youngest , um , appreciators of books. And then , you know , when you get into kind of 18 months , two years , three years , kids love rhyming books. Um. That's why things like a bitsy spider at that age are super popular. Because kids love the rhyming aspect. There's a little bit of a story. They can be an expert at that story. They know what's happening next. And we're often still using those chunky board books. And then , you know , we move ahead to kind of the four year old , the five year old who's maybe in headstart or at TK or kindergarten , and those kids have graduated to the paper pages. They can manage to turn those pages. They're not putting books in their mouths anymore. And they love stories and they love to be part of those stories. So one of the things I talk to parents about is I'm thinking about school readiness , and a child who's maybe going to be starting TK or kindergarten in the fall is will use the book to sort of assess , as this child know their colors. Do they know their shapes ? Are they starting to learn some of the letters of the alphabet ? I'll often ask if they can find the letters from their own name , and children at this age also can use their imagination. So with the new book , sometimes it's fun to start the story , and then for a parent or caregiver to pause and say , well , what do you think's going to happen next ? Or why ? Why is that character sad ? Why is that character mad ? And that can lead to a great discussion with the child. And that's all using the book. Well.

S1: Well. And there's there's also a lot of value when a child can see their identity or culture reflected in a story.

S3: That concept that mirrors show you maybe someone who looks like you or is in a culture like you. Whereas windows are a great way to look into someone else's lives. And certainly in San Diego , we have such a rich cultural background. We have so many languages spoken here in San Diego as well , that for us , oftentimes we are able to give a book in the language that the family speaks at home and for our reach out and read here in San Diego. That's more than 20 languages. But we also know that those can be opportunities to learn about other cultures. So I love to give books also that talk about cultural events or just cultural norms in other ways besides the culture of that child.

S1: After the break , we'll talk about how reading promotes civil engagement and connection across communities. KPBS Midday Edition is back after the break. Welcome back to KPBS midday Edition. I'm Jade Hindman. Summer vacation tends to be a time when kids put down their books and get outside. And while that vitamin D is so very important , so is keeping up a summer reading habit. Right now we're discussing the importance of yearlong learning. And I'm speaking with Jose Cruz , CEO for the San Diego Council on Literacy. Also , Doctor Marsha Spitzer , a pediatrician and medical director for Reach Out and Read San Diego , which is a nonprofit partnering with doctors to promote reading. Jose , one thing we know is that traditions or consistent structure within a kid's family dynamic can really help them grow a love for reading.

S2: Uh , now , there , you know , I think reach out , read me have similar statistics and such , but , um , it really does start with that , that relationship. And yeah , I don't think you can replace that with anything. So it can be that simple. Yeah.

S1: Yeah. Um , Marsha , right now , the number of parents reading to their kids is actually at an all time low. That's according to a 2024 survey by Harpercollins. Some parents just don't enjoy reading to their kids , while others just can't find the time.

S3: Without doesn't always have to be a traditional. We're going to sit down at 6:00 and we're going to read this book from beginning to end. Right. That already doesn't sound very fun , just the way I said it. You know , I talk to families a lot about , let's say we give out a book that's eating the alphabet A to Z , and it's got pictures of like , drawings of different vegetables and stuff like that. And so I'll sometimes talk to parents if I get that book about like , next time you go to the grocery store and your child's , you know , in the little C in the grocery cart , you guys can look for some of those actual vegetables that match what you had in the book. You could even bring the book with you and see , you know , if you can find some of those things. And so that's a way to interact with the book that's more engaging for some parents. It's more physically active. So some children might do better with something like that. Um , that's one way we would do it. And that I was telling parents that telling stories is so important. Um , I think Jose said that as well. Like sharing their culture , sharing stories that are important to them. So some of it can be just that oral storytelling , even if at that moment you don't have a book in front of you. Um , and we know that during uncertain times , having that habit of sharing , reading , sharing books together can be so grounding for children. You know , as a pediatrician , I saw this five years ago at the beginning of the pandemic. Um , we had families who were not coming into the doctor , like most people weren't , because of a fear of getting sick and just so many precautions. And when families did come in , I would talk to them about , you know , when I gave the reach out and read book. Like there's so much uncertainty in our world right now. But one thing that can give certainty is that habit of sitting down every day and sharing a book with the child , no matter what else is going on in the world. You can have that shared , reliable experience together.

S1:

S2: I mean , I think that , um , there's certain really basics in in families. Um , parent child relationships. Uh , being on a schedule , having predictability in your life. You know , a lot of that we take for granted , you know , until we see families , children who come to school , not with a good night's rest , not having eating breakfast , uh , you know , mental health issues , things happening with parents , unemployment , uh , all of those things. I mean , just think of the opposite of it versus , you know , what we hope is happening in all families where , you know , there is a sense of , uh , of safety and , and love and , uh , vitality , uh , interest , growth , uh , vocabulary giving , sharing , listening , um , just all the things that life is about , you know , versus , you know , drama and instability. I mean , I think we just , uh , you can't can't take it for granted. We can't get , um , too much of it. And and it's something we should strive to to provide as , as a society , a community for all children and all families.

S1: You know , earlier we talked about the cognitive benefits of reading. And I think it's also important to point to the ways reading can connect us. You know , for example , introducing kids to new experiences and cultures.

S3: I'd love to give out a classic. It's called Snowy Day. Um , because many of our children have never experienced snow here in San Diego. And so it's a way to introduce them to something they might not otherwise get that face to face touch experience. Being cold , all that stuff. Um , so I think it's important that we use those opportunities to help expand kids minds with some of those books that maybe represent things they haven't had contact with before , and it helps us to build community when they know that , even if maybe it's a story about a community that's not their own , but they maybe know people that are in a community like that. And so it allows children and parents , frankly , to have a better understanding of what other people are going through.

S1: You know , Jose , as our community and communities across the country really see resources cut from their local libraries , for example. I think it underscores the connection between literacy and civic engagement , because the very reason these cuts are happening is because of recent policy , and policy is really influenced by civic engagement.

S2: About causes and are significantly more likely to vote. Uh , and I think it really does come down to , to , uh , being , uh , being aware of what's happening in your community , uh , and , and , and acting , you know , and having that confidence. It's a really big thing. Um , talking about , um , connectivity and relationships , relationships and feeling tied into your community. So much of that is about confidence. And when we read , when we're informed , you know , we we have more of that. Um , and , and we feel more a part of , you know , we talk about reading and community. It does work both ways. Um , but that , um , as um , it's again , just a very simple , uh , thought that that , uh , people who read , uh , have more access to information and the whole confidence piece is , is , is powerful attitude again being powerful and having a sense of having some control , some influence upon your community. Um , is um , is dependent on on confidence. So and then again , reading versus not being a reader and B feeling excluded , feeling different , feeling like , you know , you're the only one , uh , whether you're a child who's 6 or 7 years old and , and not getting it and knowing that you're one of the kids who's not getting it , uh , versus being being someone who's who , you know , has has a , has a basic skills , um , and , and being an adult also has those skills and applies them. Yeah.

S1: Yeah.

S3: And , you know , we certainly know there that education and health care go hand in hand. They're both about access. Right. And children. We want all children to have access to high quality education. And we want all children to have access to high quality health care. And we know children who , like Jose said , children who are reading more , who are more successful in school , they're more likely to be successful in life. That may include civil engagement , and it also includes a better health care and better health status.

S1: How ? You know , my next question leads me into current events. Um , and that is how national news is really impacting us right here at home. Uh , of course , yesterday , the Supreme Court allowed the Trump administration to move forward with planned mass layoffs at the Department of Education.

S2: Uh , is it not helpful ? Oh , that's that's that's one part of it. Of of of funding , uh , for books we rely upon , for example , the success of corporate America and foundations , others uh , to , um , to , to contribute to greater literacy in our communities by , by by donating books , for example. Uh , and , uh , they're better able to do that when they're succeeding at what they're doing. Um , over the past , um , oh , golly. Since 2016 , the San Diego Council on Literacy has been involved in the collection and distribution of over more than half a million books. But those books came from foundations and also corporations that had the ability to to make those contributions. We know now that that , uh , companies are working more conservatively , watching their money more closely. Just being careful about being able to succeed as a company so that they survive in this environment. So that's going to affect us. That's going to affect , um , the , uh , the resources that we are already struggling to , to , uh , to generate for , for people who need them the most. Uh , we just have to do the best with , with , with what comes in , you know , we have to be resourceful and , uh , and just not let ourselves be distracted by by what's taking place. And at the same time , of course , you know , taking action the best way that we can as community members.

S1:

S3: I get equally concerned about anything that will impact the access to high quality education for children as well.

S1: Well , the start of the school year is just around the corner here , if you can believe it or not. So what are your priorities for improving literacy in San Diego ? Jose. I'll start with you.

S2: I don't think there's any secrets. I think it really is about continuing the work that we're doing here in San Diego County. We work with a network of 34 youth , adult and family literacy programs. This is the the Literacy network , um , with the San Diego Council on Literacy. Reach out and reading others to continue to do that work , to continue to get those those books out there. Uh , recruit volunteers , um , make ourselves smarter about the best ways of teaching reading. Um , I think we have a winning formula , and it's just a matter of , of of , of continuing to , to , to put that formula into play and to and to put it also into the minds of our listeners , the role that they can be playing in their community. That they can contribute to a culture where and to messaging that says reading is important. It is. Um , it is important to all of us. And we're going to back that up by doing all of these things together so that our kids get the message , whether it's at age one , one month , or if it's age 18 , whatever. We always say it's never too late. And of course it reach out and read. They say it's never too early , and let's continue to do all of that because , um , because it works. But but we need we need more to , to , to make sure that this is a community where , where we have literacy for all.

S1: And Marcia , what about you ? What are some goals you're working towards ahead of the upcoming school year ? Sure.

S3: So , Regent Reed , San Diego , we are fortunate to reach more than 100,000 children each year , and a lot of those touchpoints happen in this summertime , and a lot of families are seeing the doctor for their child's kind of back to school exam or their Well-child exams. So they have lots of opportunities in July and August to continue to talk about the importance of reach out and read sharing books , not just with our 0 to 5 age group that we focus on , but all the way through. And I love having conversations in the exam room with my five and six and eight and ten year old patients and my high schoolers that sometimes come in with a book , and we'd love to talk about their favorite books , what they've read , what they're excited to read , and it's just a great opportunity to continue that message. All right.

S1: Well , if anyone is looking to get your kids reading this summer , there's plenty of resources on our website at KPBS. I've been speaking with Jose Cruz , CEO for the San Diego Council on Literacy. Jose , thank you. Thank you. and also Doctor Marcia Spitzer , a pediatrician and medical director for Reach Out and Read San Diego , which is a nonprofit partnering with doctors to promote reading. Doctor Spitzer , thank you.

S3: And thank you for the opportunity.

S1: That's our show for today. I'm your host , Jade Hindman. Thanks for tuning in to Midday Edition. Be sure to have a great day on purpose , everyone.

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Matthew Bowler
Rachelle Caco her two sons Drake, 7, and Ronin, 2, pick out books to read together at the Bonita-Sunnyside Library in Bonita, June 21, 2022.

Research shows that during the summer, the average student loses between 17% to 34% of what they learned the previous school year.

That trend is even more pronounced for economically disadvantaged students.

On Midday Edition Wednesday, we speak with members of two local literacy programs working to combat summer learning loss and promote a love for reading.

Guests: