On Thursday, March 20, from 4 p.m. to 8 p.m., Taste of Third returns to Downtown Chula Vista, inviting food and drink lovers to explore the neighborhood’s vibrant culinary scene along Third Avenue. This year’s event will feature an exciting lineup of local favorites, each offering a unique taste of what makes Chula Vista’s dining and craft beer culture so special. From innovative breweries to island-inspired eateries and modern Mexican cantinas, the people behind these businesses bring passion, creativity, and community spirit to every dish and drink they serve. Get to know the faces behind the flavors as they gear up to showcase their specialties at this year’s Taste of Third—here’s a closer look at some of the businesses participating: Brewjeria – Agustin Ruleas Brewjeria, the newest addition to Third Avenue’s thriving craft beer scene, brings a decade of passion, culture, and community-driven brewing to Downtown Chula Vista. Founded by a close-knit group of brewers from South LA and the San Gabriel Valley, Brewjeria blends science, tradition, and creativity—reflected in its name, a fusion of “brew” and “brujería” (witchcraft). Owner Agustin Ruleas has helped shape Brewjeria’s identity as more than just a brewery, but a space where culture and craft intersect. With deep roots in nonprofit work and a history of using beer to support local causes, Brewjeria is a welcome addition to Third Avenue, offering innovative brews and a vibrant gathering place for beer lovers and community members alike. The Balboa South – Mariana Cardenas Mariana Cardenas’s journey is a testament to perseverance and passion. She began her career as a janitor for the Navy in Chula Vista, eventually working her way into the kitchen and, after 16 years of dedication, becoming the region’s Executive Chef. During the pandemic, she transitioned to working at The Balboa South, one of her favorite burger spots. Just four months later, the owner, recognizing her commitment and love for the restaurant, offered her the business. Stunned but overjoyed, Mariana embraced the opportunity and has since upheld The Balboa South’s reputation for serving some of the best burgers in San Diego. La Nacional – Eddie Trejo and Joann Cornejo Husband-and-wife duo Eddie Trejo and Joann Cornejo are the visionaries behind Machete Beer House and have brought their passion for craft beer and Mexican flavors to Downtown Chula Vista with La Nacional. This modern Mexican cantina blends bold Oaxacan-inspired cuisine with expertly crafted cocktails, offering everything from ribeye tacos to mezcal Negronis. Located along the vibrant Third Avenue, La Nacional is a space where guests can savor the flavors of Sonoran cuisine, sip on refreshing cocktails, and enjoy a welcoming, high-energy atmosphere. Returning for their second year at Taste of Third, Trejo and Cornejo continue to celebrate their love for community, culture, and exceptional food and drink. 3 Punk Ales – Kevin Lewis Co-founded by Kevin Lewis, 3 Punk Ales Brewing is a Downtown Chula Vista staple that blends the rebellious spirit of punk rock with expertly crafted beer. Known for its bold flavors and high-energy atmosphere, the brewery invites guests to enjoy award-winning brews while surrounded by iconic punk décor and a soundtrack that never misses a beat. With a deep passion for both music and craft beer, Lewis has helped shape 3 Punk Ales into more than just a brewery—it’s a community hub where beer lovers and punk fans unite over great drinks and even better vibes. Lime in the Coconut, X, Groundswell Brewing – Kevin Rhodes and Christianne Penunuri Kevin Rhodes and Christianne Penunuri have built a dynamic portfolio of businesses that bring together craft beer, island-inspired cuisine, and tiki culture in San Diego. Their journey began with Groundswell Brewing Co., which evolved from a backyard brewing passion into a community-driven brewery with locations in Grantville and Chula Vista, ultimately transitioning into a brewpub model featuring artisan pizzas and sandos. Expanding their culinary footprint, they introduced Lime in the Coconut, a vibrant tropical restaurant and bar in Downtown Chula Vista, where guests can enjoy island-inspired dishes like loco moco and huli huli chicken, complemented by expertly crafted rum-based cocktails. Hidden inside, X, their speakeasy-style tiki bar, offers an immersive, retro experience with a curated selection of classic and original tiki drinks in a dimly lit, escapist setting. Together, these ventures reflect Rhodes and Penunuri’s dedication to crafting unique, welcoming spaces that bring people together over great food and drinks. Downtown Chula Vista on Facebook
