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Border & Immigration

Study: Revitalize Tijuana Tourist District For Locals


As drug war escalated and financial recession continued, American tourism halted in Tijuana. But in that absence, locals began redefining the city for themselves. There has since been a celebrated renaissance in food, art and culture.

As the city slowly bounces back, an upcoming report by the Urban Land Institute of San Diego/Tijuana is recommending just what the city has done — rebuild and grow for locals, not tourists.

But as the U-T San Diego reports the study explores 42 acres that “straddle Avenida Constitución” — or the tourist district.


The report recommends starting with two sections as a starting point, with suggestions including a public plaza with a digital screen and a high-rise residential building.

The large landscape also presents challenges, via the U-T:

The experts found many challenges to developing the area: few open spaces, little landscaping, lack of parking, streets and infrastructure in disrepair, few cultural institutions to bring in residents and tourists, as well as difficulties with long-term planning under municipal administrations that only last three years.

The study is expected to be released early June.