The Downtown Chula Vista Association is excited to announce the return of its annual Día de los Muertos Celebration for a fifth consecutive year, taking place on Saturday, November 1, from 3 p.m. to 8 p.m. This cherished tradition invites families, friends, and community members to come together and honor the lives of those who have passed while celebrating the joy and color of life. The heart of Downtown Chula Vista, including Third Avenue and Memorial Park, will be transformed into a vibrant tribute filled with cempasuchils, music, large-scale alebrijes, a community altar, and a few friendly competitions. The free community event promises a day filled with live music and dance performances, a lowrider car show with ofrendas, kids crafts, artisan vendors at Mercado by Las Jefas Market, bites and sips, themed photo ops throughout the neighborhood, a community ofrenda and much more Attendees are also encouraged to participate in the altar contest offering cash prizes, or the Catrín/Catrina ensemble competition, with categories for youth, adults, and couples. Sign-ups for the contests can be found here: - Altar Contest Sign-Up - Catrín/Catrina Ensemble Contest Sign-Up Downtown Chula Vista on Facebook / Instagram
