Samuel Adams Brewing the American Dream (BTAD) and Accessity will host their Speed Coaching event on Thursday, Oct. 22, from 5:30 p.m. to 8:30 p.m. at the Marina Village Conference Center in San Diego. The free event will bring together food, beverage and craft brewing small business owners with Samuel Adams team members and local business experts. The event will begin with a networking reception at 5:30 p.m. in the Baja Room (1936 Quivira Way, San Diego, CA 92109), where entrepreneurs can connect with other small business owners and select the coaching sessions most relevant to their needs. Topics will include marketing and e-commerce, packaging, sales and distribution, business financing, legal advice and more. Following the networking reception, attendees will have the opportunity to participate in multiple 30-minute coaching sessions with Samuel Adams employees and local business experts. Entrepreneurs are encouraged to bring specific questions, challenges or materials they would like feedback on, including packaging, marketing materials and business ideas. Since 2013, Accessity and Samuel Adams Brewing the American Dream have partnered to provide resources, education and funding opportunities to food and beverage entrepreneurs across Southern California. Over the course of the partnership, the organizations have hosted numerous events, including previous Speed Coaching events in San Diego, connecting hundreds of small business owners with industry experts for one-on-one guidance. “Small business owners often have questions that require specialized knowledge and experience,” said Jennifer Glanville Love, Brewer and Director of Partnerships at Boston Beer Company. “We’re so excited to bring Speed Coaching back to San Diego and once again connect local entrepreneurs with professionals who can help them move their businesses forward. Through this event, we hope to give small business owners the opportunity to get direct, practical feedback, build confidence, and walk away with ideas they can put into action.” Registration for Speed Coaching is free, though space is limited. Light fare and beverages will be served. Attendees must be 21 or older. Small business owners interested in attending can sign up through the official event page here. About Samuel Adams Brewing the American Dream Since 2008, Samuel Adams has supported its nonprofit lending partners in providing close to $129 million in loans to food and beverage entrepreneurs across the country. Just as important, the program has provided business coaching and advising to more than 17,000 people. The businesses supported by this program have created or retained over 12,500 jobs in their local communities. Follow on Instagram @samadamsbtad and visit www.brewingtheamericandream.com. About Accessity Accessity is an independent, 501(c)(3) nonprofit Community Development Financial Institution (CDFI) that expands economic opportunity for entrepreneurs through responsible small business loans up to $250,000, educational support, and business resources across Southern California. Since 1994, Accessity has disbursed over $100 million in loans, helping entrepreneurs start, stabilize, and grow their small businesses, strengthen their financial self-sufficiency, create and maintain jobs, and contribute to the local economy. For more information, visit accessity.org.
