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SDSU To Offer Music Entrepreneur Program

Evening Edition

A new program at San Diego State University teaches music majors how to be their own boss.

San Diego State University is launching a music entrepreneurship and business program this fall that's believed to be the first of its kind in the country.

It's open to students from all music disciplines and will provide graduates with a bachelor of music degree with a specialization in entrepreneurship.

“Most students come into the music program wanting to be a performer, but the reality is that it’s a highly competitive field that may not fully support their ambitions from a career standpoint,” said Donna Conaty, associate dean of SDSU’s College of Professional Studies and Fine Arts.

“This program will empower these music majors to be leaders and have the confidence — and practical skills — to be successful entrepreneurs, opening more doors to them as they pursue their love of music,” she said.

The program is a partnership between between SDSU’s College of Professional Studies and Fine Arts and the College of Business Administration.

In addition to music coursework, students enrolled in the program will take 15 units of business courses, such as marketing and finance.

SDSU's School of Music and Dance has more information on its website.

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